Charts: Global Ecommerce Trends Q3 2024

The internet is connecting the world. As of July 2024, 5.45 billion people —  67.1% of the global population — were internet users. Among them, 5.17 billion (63.7%) were active on social media.

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Worldwide retail ecommerce growth through 2029 will fluctuate, with the overall trend being positive, according to Statista. The food segment will experience the highest revenue, reaching an estimated $1.23 trillion by the end of the period.

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In addition, Turkey will experience the most retail ecommerce growth from 2024 to 2029, with a compound annual growth through 2029 of 11.6%. India and Brazil are also among the world’s fastest-growing ecommerce markets, each projected to have a CAGR exceeding 11%.

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Moreover, during Q2 2024, online shoppers worldwide spent an average of approximately $2.78 per visit across all categories. Health and beauty led in spending per visit at $3.27, followed by home furniture at $3.09 per visit.