Eric Bandholz
Eric Bandholz is the host of "Ecommerce Conversations," Practical Ecommerce's weekly podcast, and co-founder of Beardbrand, a leading men’s grooming company that focuses on beard care. With the help of his co-founders, he’s bootstrapped Beardbrand from zero sales to a multi-million dollar business.
Eric is an ecommerce authority, having spoken at dozens of industry conferences and meetups.
Contact Eric via email or LinkedIn.
-
Business
Building an Ecommerce Business, Part 3: Early Days
October 9, 2018 • Eric Bandholz
The early days of an ecommerce business are among the most important. Growing a business from infancy is complicated and unforgiving. This is the third installment in my series of conversations about building an ecommerce business.
-
Business
Building an Ecommerce Business, Part 2: Selecting Platforms
September 26, 2018 • Eric Bandholz
Selecting an ecommerce platform is among the most critical decisions of a new entrepreneur. There are hundreds of choices — hosted, licensed, open source. Key factors in the process typically ...
-
Business
Building an Ecommerce Business, Part 1: Choosing Partners
September 18, 2018 • Eric Bandholz
This is an extended series on launching, growing, and selling an ecommerce business. This initial installment will address the process of choosing business partners. My two partners at Beardbrand are supportive and knowledgeable. I asked one of them, Lindsey Reinders, to offer suggestions and tips for selecting partners.
-
Content Marketing
>
Merchant Voice
The ultimate content marketing strategy
August 22, 2016 • Eric Bandholz
The idea of using content to help drive ecommerce sales can sometimes feel daunting. Today’s digital landscape is a 24-hour news cycle, with social media platforms that never sleep. Content ...
-
Business
>
Merchant Voice
Use collaborations to expand reach, revenue
July 5, 2016 • Eric Bandholz
Entrepreneurs tend to focus on their own companies and how to build them from within. While this focus is a major factor in growing a business, don’t overlook the benefits of ...
-
Business
>
Merchant Voice
Developing custom, manufactured products
June 10, 2016 • Eric Bandholz
Building a business requires a lot of moving parts. From cultivating relationships with peers and customers to branding and marketing, there are many factors that go into being successful. But ...
-
Business
>
Merchant Voice
To grow an ecommerce business, step away
May 11, 2016 • Eric Bandholz
I recently returned from a trip to Amsterdam. It wasn’t a holiday, but a strategy meeting. The three owners of Beardbrand spent a week in the city to focus on ...
-
Business
>
Merchant Voice
Does your company have a soul?
April 9, 2016 • Eric Bandholz
When they hit a plateau on the growth of their business, entrepreneurs often look at ways to initiate a spark. One of the biggest things that companies overlook is the ...
-
Business
>
Merchant Voice
Pop-ups bad for the web, bad for business
March 9, 2016 • Eric Bandholz
Our company is approached frequently by app makers that are selling pop-ups, or modals, for our ecommerce site. The pitch is usually the same: Use our pop-up to get more ...
-
Business
>
Merchant Voice
Beardbrand’s photography process
February 9, 2016 • Eric Bandholz
Photography should be a high priority for ecommerce merchants. There are tons of guides on how to take great photographs. This article won’t be one of those. Instead, I hope ...
-
Business
>
Merchant Voice
Technology stack for Beardbrand
January 12, 2016 • Eric Bandholz
I’ve always appreciated other companies opening up about their business. So I’d like to share a bit of details on our technology platform. As of January 2016, our business is ...
-
Business
>
Merchant Voice
Selling on Amazon: my company’s strategy
December 11, 2015 • Eric Bandholz
The elephant in the room when it comes to ecommerce is Amazon. The assumption among many merchants and their customers is that you have to be on Amazon or you ...
-
Business
>
Merchant Voice
YouTube: The coolest social media platform
November 19, 2015 • Eric Bandholz
YouTube is the coolest social media platform. I don’t know why it gets overlooked in the business community. If you ignore YouTube, you are missing out on a great community.
Perplexity Shopping Tests Ecommerce SMBs
9 Books to Strengthen Cybersecurity
How to Audit HTML Headings on Any Page
Holiday 2024 Marketing Campaigns from Top Brands
Passkeys Gain Traction with Ecommerce Shoppers
Supply.co Founder on Life after the Sale
Drive More ROI from Meta and Google Ads
