Articles from

2016

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3 Backend Fixes to Increase Page Speed • December 30, 2016 • Eric Davis

For 2017: Better marketing, better products, better automation • December 30, 2016 • Elizabeth Hollingsworth

2016 Top 25: Our Most Popular Posts of the Year • December 30, 2016 • PEC Staff

Ecommerce Packing Tips That Will Please Customers • December 29, 2016 • Armando Roggio

3 Influencer Marketing Ideas for 2017 • December 28, 2016 • Vanessa Penagos-Pino

Shoppers Relying on Mobile-friendly Content • December 26, 2016 • Armando Roggio

3 Shipping Policies That Anger Customers • December 23, 2016 • Pamela Hazelton

7 Signs Your SEO Agency Isn’t Working for You • December 23, 2016 • Jill Kocher Brown

Ecommerce Companies Sought-after Acquisition Targets • December 22, 2016 • Marcia Kaplan

Free Shipping, Free Returns Critical for Online Shoppers • December 21, 2016 • Armando Roggio

End-of-year Legal Checkup, for Ecommerce • December 21, 2016 • John Di Giacomo

5 Security Concerns with Mobile Payments • December 20, 2016 • Ralph Tkatchuk

6 Steps to Plan Social Media Ads for 2017 • December 20, 2016 • Michael Stancil

Planning Post-holiday Ecommerce Revenue • December 19, 2016 • Armando Roggio

10 Exceptional Social Media Campaigns in 2016 • December 19, 2016 • Sig Ueland

4 Ways to Jumpstart Email Marketing for 2017 • December 18, 2016 • Carolyn Nye

SEO Study: Backlinks Decline as Ranking Factor • December 16, 2016 • Jill Kocher Brown

Ecommerce Product Releases: December 15, 2016 • December 15, 2016 • Sig Ueland

U.S. Robotics Founder on Early-day Internet, Entrepreneurship • December 14, 2016 • Kerry Murdock

5 Signs of Bad Ecommerce Customers • December 14, 2016 • Armando Roggio

For Success in Ecommerce, Figure Out the ‘What?’ • December 13, 2016 • Dale Traxler

Affiliate Marketing Results for Black Friday, Cyber Monday 2016 • December 12, 2016 • Carolyn Kmet

24 Free Web Tools, Design Elements — Fall 2016 • December 12, 2016 • Sig Ueland

5 Content Marketing Ideas for January 2017 • December 11, 2016 • Armando Roggio

Does Visual Search Improve Ecommerce Conversions? • December 9, 2016 • Gagan Mehra

5 Ecommerce Content Marketing Trends for 2017 • December 8, 2016 • Armando Roggio

Simple Ways to Note Glitches during Holiday Rush, to Fix Later • December 8, 2016 • Pamela Hazelton

Using Facebook’s Dynamic Product Ads to Move Holiday Inventory • December 7, 2016 • Michael Stancil

3 AdWords Reports to Run before the New Year • December 6, 2016 • Robert Brady

Strategic Planning for B2B Ecommerce • December 6, 2016 • Lori McDonald

Google Analytics: Using Goals, Funnels to Improve Conversions • December 5, 2016 • Morgan Jones

No, Your Small Business Cannot Compete with Amazon • December 4, 2016 • Armando Roggio

Sales Report: 2016 Thanksgiving Day, Black Friday, Cyber Monday • December 1, 2016 • Marcia Kaplan

Ecommerce Product Releases: Dec. 1, 2016 • December 1, 2016 • Sig Ueland

November 2016 Top 10: Our Most Popular Posts • November 30, 2016 • PEC Staff

Alternatives to Rebuilding an Ecommerce Store • November 30, 2016 • Eric Davis

How long to wait for a return on investment? • November 29, 2016 • Elizabeth Hollingsworth

Strategy for Amazon Sponsored Product Ads • November 29, 2016 • Rob Sieracki

DesignLive an Innovative Startup for Squarespace Users • November 28, 2016 • Nic Murdock

UPS SurePost, FedEx SmartPost: Slow, but Less Expensive • November 27, 2016 • Armando Roggio

How to Create Color Separations in Adobe Illustrator • November 25, 2016 • Armando Roggio

5 Tweaks to Key Products to Spur Holiday Sales • November 23, 2016 • Pamela Hazelton

How to Respond to a Breach of Customer Data • November 22, 2016 • John Di Giacomo

5 Email Marketing Errors to Avoid This Holiday Season • November 21, 2016 • Carolyn Nye

5 Holiday Shipping Tips for Online Retailers • November 20, 2016 • Armando Roggio

SEO: What Google’s Mobile-first Index Means for Ecommerce • November 18, 2016 • Jill Kocher Brown

5 Co-op Advertising Tips for Retail Businesses • November 17, 2016 • Armando Roggio

China’s 2016 Singles Day Establishes New Sales Record • November 16, 2016 • Marcia Kaplan

4 Things to Check for Holiday Ecommerce Traffic • November 16, 2016 • Bill Hartzer

Ecommerce Product Releases: November 15, 2016 • November 15, 2016 • Sig Ueland

3 Ways to Acquire Customers on Social Media • November 15, 2016 • Vanessa Penagos-Pino

Social Media Holiday Ads: 7 Steps to (Quickly) Prepare • November 13, 2016 • Michael Stancil

Using ROAS to Measure Advertising Results • November 11, 2016 • Armando Roggio

Does President Trump affect ecommerce? • November 10, 2016 • Richard Stubbings

Shift in Holiday Shopping Benefits Ecommerce • November 9, 2016 • Marcia Kaplan

5 Content Marketing Ideas for December 2016 • November 9, 2016 • Armando Roggio

Visual Search for Ecommerce Going Mainstream • November 8, 2016 • Gagan Mehra

How to Identify a Competitor’s IP Address • November 7, 2016 • Robert Brady

14 New WordPress Business Themes for 2016 • November 7, 2016 • Sig Ueland

SEO: To Drive Shoppers, Let the Bots In • November 6, 2016 • Jill Kocher Brown

8 Ways to Harness Holiday Conversions • November 4, 2016 • Pamela Hazelton

If Your Ecommerce Business Fails, Consider These 4 Things • November 4, 2016 • Armando Roggio

Does B2B Ecommerce Eliminate Sales Teams? • November 3, 2016 • Lori McDonald

5 Ecommerce Site Design Trends for 2017 • November 2, 2016 • Armando Roggio

A blueprint for Black Friday planning • November 1, 2016 • Peter Keller

Ecommerce Product Releases: November 1, 2016 • November 1, 2016 • Sig Ueland

October 2016 Top 10: Our Most Popular Posts • November 1, 2016 • PEC Staff

For Success in Ecommerce, Answer ‘Why?’ • October 31, 2016 • Dale Traxler

Google Analytics: Using Demographics, Interests for More Revenue • October 30, 2016 • Morgan Jones

SEO Checklist: 16 Monthly Tasks to Manage Performance • October 28, 2016 • Jill Kocher Brown

Google ‘Email Markup’ Helps Transactional Emails Stand Out • October 28, 2016 • Armando Roggio

Are Amazon ‘Sponsored Products’ Ads Worth It? • October 27, 2016 • Rob Sieracki

5 Ways to Promote a New Online Store • October 26, 2016 • Armando Roggio

A Strategy to Retain Affiliates, for Affiliate Marketing • October 26, 2016 • Carolyn Kmet

How to Reduce Risks of an Ecommerce Rebuild • October 25, 2016 • Eric Davis

Wedding rentals (and order thresholds) boost revenue • October 24, 2016 • Elizabeth Hollingsworth

9 Ways to Recover Sales after a DDoS Attack • October 24, 2016 • Pamela Hazelton

Applying the Scientific Method to Ecommerce Marketing • October 24, 2016 • Armando Roggio

SEO: Rethinking Mobile Search, for Ecommerce • October 21, 2016 • Jill Kocher Brown

10 Great Ecommerce Ideas for October 2016 • October 21, 2016 • Nic Murdock

Google AdWords Ad Rank Impacts PPC Success • October 20, 2016 • Armando Roggio

How to Perform a Local, Competitive SEO Analysis • October 19, 2016 • Bill Hartzer

4 Ways to Beef Up an Email Subscriber List • October 18, 2016 • Carolyn Nye

Understanding Email Anti-spam Laws in U.S., Canada, E.U. • October 18, 2016 • John Di Giacomo

You Started an Ecommerce Business — Now What? • October 17, 2016 • Armando Roggio

15 New Books for Entrepreneurs in 2016 • October 16, 2016 • Sig Ueland

SEO: Accelerated Mobile Pages for Ecommerce • October 14, 2016 • Jill Kocher Brown

4 Predictions for 2016 Holiday Shopping Season • October 14, 2016 • Armando Roggio

Implications of Amazon’s repricing software • October 13, 2016 • Richard Stubbings

How to Hire a Freelancer (for Social Media Marketing) • October 13, 2016 • Michael Stancil

Amazon’s B2B Site Evolving, Growing Rapidly • October 12, 2016 • Marcia Kaplan

5 Content Marketing Ideas for November 2016 • October 11, 2016 • Armando Roggio

How to Write Your Company’s Blurb • October 10, 2016 • Armando Roggio

Increase Apparel Conversions with These Sizing Tips • October 9, 2016 • Pamela Hazelton

10 SEO Rules for Ecommerce Content Marketing • October 7, 2016 • Jill Kocher Brown

Ecommerce Product Releases: October 7, 2016 • October 7, 2016 • Sig Ueland

How Much to Pay for Photography, for Ecommerce? • October 6, 2016 • Armando Roggio

3 LinkedIn Tools, for Ecommerce • October 5, 2016 • Melih Oztalay

Common Mistakes from Amazon Sellers • October 5, 2016 • Rob Sieracki

Writing Irresistible PPC Ads • October 4, 2016 • Robert Brady

6 Ways Machine Learning Will Impact Ecommerce • October 3, 2016 • Armando Roggio

10 Inspiring Marketing Campaigns from Holidays Past • October 3, 2016 • Sig Ueland

Technology stack for FringeSport • October 2, 2016 • Peter Keller

SEO: Reclaiming Links to Deleted Pages • October 2, 2016 • Jill Kocher Brown

Google Analytics: Using Site Speed Data to Improve Conversions • September 30, 2016 • Morgan Jones

Credit Card Processing: Better to Work with Resellers or Processors? • September 29, 2016 • Phil Hinke

Developing a new market for our art • September 28, 2016 • David Sasson

6 Ecommerce Email Marketing Campaigns for Q4 2016 • September 28, 2016 • Armando Roggio

9 Affiliate Marketing Pros Offer Holiday Sales Pointers • September 28, 2016 • Carolyn Kmet

8 Innovative B2B Ecommerce Sites • September 27, 2016 • Lori McDonald

5 Interesting Uses of Customer Data for Ecommerce Marketing • September 26, 2016 • Armando Roggio

13 Innovative Content Marketing Hubs from Brands • September 26, 2016 • Sig Ueland

Google Penguin Now Part of Core Search Algorithm • September 24, 2016 • Bill Hartzer

SEO: Google’s Algorithm Hasn’t Changed, or Has It? • September 23, 2016 • Jill Kocher Brown

Glossary of Web Development Roles • September 22, 2016 • Eric Davis

Using Supporting Content to Build Loyal Customers, Authority • September 22, 2016 • Pamela Hazelton

2016 Holiday Marketing Checklist for Online Retailers • September 21, 2016 • Armando Roggio

The Anatomy of an Amazon Legal Dispute • September 21, 2016 • John Di Giacomo

Whom do I work for? • September 20, 2016 • Richard Stubbings

5 Email Pre-header Tips that Boost Open Rates • September 20, 2016 • Carolyn Nye

11 New Ecommerce Books for Fall 2016 • September 19, 2016 • Sig Ueland

YouTube’s 3H Strategy Can Fuel Your Content Marketing • September 18, 2016 • Armando Roggio

SEO: Google Limits Keyword Data to Advertisers Only • September 16, 2016 • Jill Kocher Brown

How I maximize my holiday promotions • September 15, 2016 • Elizabeth Hollingsworth

Ecommerce Product Releases: September 15, 2016 • September 15, 2016 • Sig Ueland

How to Set Up a Twitter Card for Your Ecommerce Site • September 14, 2016 • Armando Roggio

3 Phases to Engaging (and Retaining) Local Prospects • September 14, 2016 • Bill Hartzer

Amazon Juggernaut Rolls; Third-party Sellers Benefit • September 13, 2016 • Marcia Kaplan

5 Content Marketing Ideas for October 2016 • September 13, 2016 • Armando Roggio

12 New Social Media Tools for Merchants • September 12, 2016 • Sig Ueland

SEO: Simplifying Navigation Cuts Performance • September 9, 2016 • Jill Kocher Brown

Google Analytics: Track Individual Behavior in New ‘User Explorer’ Report • September 8, 2016 • Brad Booth

How to Find Your Ecommerce Subscription Niche • September 7, 2016 • Armando Roggio

Customer Accounts Can Boost Conversions • September 6, 2016 • Pamela Hazelton

Understanding 4 Database Types, for Ecommerce • September 5, 2016 • Eric Davis

10 DIY Website Builders for Small Businesses • September 4, 2016 • Sig Ueland

SEO: Google’s Mobile Update to Impact Interstitials, Pop-ups • September 2, 2016 • Jill Kocher Brown

Ecommerce Product Releases: Sept. 2, 2016 • September 2, 2016 • Sig Ueland

Understanding ARIA, for Web Accessibility • September 1, 2016 • Joseph C. Dolson

Individualized Coupon Codes Prevent Abuse, Enable Tracking • September 1, 2016 • Armando Roggio

A tale of two domain purchases • August 31, 2016 • Peter Keller

Google Analytics: Using Site Search Data to Grow Revenue • August 31, 2016 • Morgan Jones

Why Do Credit Card Providers Offer Flat Rate Processing? • August 30, 2016 • Phil Hinke

5 Twitter Lessons from Well-known Retailers • August 30, 2016 • Armando Roggio

4 Misconceptions with Affiliate Marketing • August 29, 2016 • Carolyn Kmet

B2B Ecommerce: Pros and Cons of SaaS Platforms • August 29, 2016 • Lori McDonald

27 Free Web Design Elements, Summer 2016 • August 28, 2016 • Sig Ueland

SEO: Measuring Performance of the Long Tail • August 26, 2016 • Jill Kocher Brown

10 Great Ecommerce Ideas for August 2016 • August 26, 2016 • Nic Murdock

Build a Responsive, Mobile-first Cart Page with Bootstrap • August 25, 2016 • Armando Roggio

How to Spy on Your PPC Competitors • August 25, 2016 • Robert Brady

Managing a Local Web Presence from an iPhone • August 24, 2016 • Bill Hartzer

What to Include in Automated Emails, for Ecommerce • August 23, 2016 • Pamela Hazelton

The ultimate content marketing strategy • August 22, 2016 • Eric Bandholz

How to Bring Online Shoppers into Physical Stores • August 22, 2016 • Armando Roggio

SEO: Why Your Long Tail Isn’t Long • August 19, 2016 • Jill Kocher Brown

10 Brands on Snapchat, for Innovative Marketing • August 19, 2016 • Sig Ueland

4 Email Marketing Tips for the Holidays • August 18, 2016 • Carolyn Nye

Using Referral Marketing to Fuel Ecommerce Subscriptions • August 17, 2016 • Armando Roggio

In Acquiring Jet, Walmart Seeks Younger, Higher-income Consumers • August 16, 2016 • Marcia Kaplan

Ecommerce Product Releases: August 16, 2016 • August 16, 2016 • Sig Ueland

How to Think Like an Email Spammer • August 15, 2016 • Armando Roggio

How to Protect against Scraping of Prices, SKUs • August 15, 2016 • John Di Giacomo

Ecommerce in Brazil Growing Despite Economic Crisis • August 14, 2016 • Alice Wakai

Insurance and other boring (but crucial) expenses • August 12, 2016 • Richard Stubbings

SEO: How to Maximize the Long Tail • August 12, 2016 • Jill Kocher Brown

How to Encourage Reviews of Your Local Business • August 11, 2016 • Bill Hartzer

Ecommerce in Israel: Cross Border Shopping Dominates • August 10, 2016 • Marcia Kaplan

Integrate Social Channels to Increase Conversions • August 10, 2016 • Pamela Hazelton

For Holiday Ecommerce Fulfillment, Success Starts in August • August 9, 2016 • Armando Roggio

5 Content Marketing Ideas for September 2016 • August 8, 2016 • Armando Roggio

Google Analytics: 4 New Reports for SEO • August 7, 2016 • Brad Booth

SEO: Every Page Is an Entry Page • August 5, 2016 • Jill Kocher Brown

Olympic Committees Seek to Restrict Content Marketing, Social Media • August 5, 2016 • Armando Roggio

3 Easy (and Slightly Radical) Ways a Headline Can Spark Content Marketing • August 4, 2016 • Armando Roggio

Using Google Analytics to Optimize Bing Ads, Other Channels • August 3, 2016 • Morgan Jones

Make Animated GIFs in Adobe Photoshop CC • August 2, 2016 • Armando Roggio

Ecommerce Product Releases: Aug. 1, 2016 • August 1, 2016 • Sig Ueland

Are AdWords Default Settings Hurting Your Campaigns? • August 1, 2016 • Robert Brady

July 2016 Top 10: Our Most Popular Posts • August 1, 2016 • PEC Staff

A Brief Guide to Contrarian Ecommerce Marketing • July 31, 2016 • Armando Roggio

Comparing puppies to customers • July 29, 2016 • Elizabeth Hollingsworth

SEO: Creating Great Content for Ecommerce • July 29, 2016 • Jill Kocher Brown

Our experiment in eliminating AdWords • July 29, 2016 • Peter Keller

Partnering with Credit-card-processing Salespeople, Part 3: Weeding Out Unacceptable Parties • July 28, 2016 • Phil Hinke

From Magento to WooCommerce, 1 year on • July 27, 2016 • Richard Stubbings

What Flavor Is Your Shopping Cart? • July 27, 2016 • Armando Roggio

5 Rules for Publishing Accessible Content • July 27, 2016 • Joseph C. Dolson

Affiliate Marketing: Advanced Commission Structures • July 26, 2016 • Carolyn Kmet

Boost Conversions with SMS Messaging • July 26, 2016 • Pamela Hazelton

For Content Marketing, Use History • July 25, 2016 • Armando Roggio

20 Free Design Tools for Ecommerce Merchants • July 25, 2016 • Sig Ueland

5 Types of B2B Product Data That Improve Online Sales • July 24, 2016 • Lori McDonald

SEO: Content Is King but Links Are Gold • July 22, 2016 • Jill Kocher Brown

How Databases Work with Ecommerce Applications • July 21, 2016 • Eric Davis

Learning from 10 Types of Ecommerce Competitors • July 21, 2016 • Armando Roggio

4 Ways Email Can Drive Other Marketing Channels • July 20, 2016 • Carolyn Nye

14 Image Tools for Instagram • July 19, 2016 • Sig Ueland

Using Pokémon Go to Entice Shoppers to Local Businesses • July 19, 2016 • Bill Hartzer

Understanding the New E.U. Privacy Shield, for Ecommerce • July 18, 2016 • John Di Giacomo

Order Confirmation Emails Can Build Loyalty, Sell More • July 18, 2016 • Armando Roggio

Ecommerce Product Releases: July 17, 2016 • July 17, 2016 • Sig Ueland

To Improve SEO, Understand How It Works • July 15, 2016 • Jill Kocher Brown

Equity Crowdfunding Investments Open for Everyone • July 13, 2016 • Marcia Kaplan

5 Content Marketing Ideas for August 2016 • July 13, 2016 • Armando Roggio

10 Google Analytics Custom Alerts, for Ecommerce • July 12, 2016 • Brad Booth

30 Facebook Tools for Businesses • July 11, 2016 • Sig Ueland

The Real Benefit of Accelerated Mobile Pages • July 10, 2016 • Armando Roggio

3 Server Errors That Drain SEO • July 8, 2016 • Jill Kocher Brown

Subscription Model Can Increase Lifetime Values • July 7, 2016 • Pamela Hazelton

CSS, JavaScript Frameworks for Ecommerce Sites in 2016 • July 7, 2016 • Armando Roggio

Google Shopping Ads Getting Even Better; 2 Examples • July 6, 2016 • Robert Brady

Use collaborations to expand reach, revenue • July 5, 2016 • Eric Bandholz

A Better Way to Store Ecommerce Product Information • July 3, 2016 • Armando Roggio

Using Google Analytics to Identify Conversion Weaknesses • July 1, 2016 • Morgan Jones

SEO: Most Online Shoppers Start at Amazon and Google, Study Says • July 1, 2016 • Jill Kocher Brown

June 2016 Top 10: Our Most Popular Posts • June 30, 2016 • PEC Staff

Ecommerce Product Releases: June 30, 2016 • June 30, 2016 • Sig Ueland

Lessons from 99 Retail Website Footers • June 29, 2016 • Armando Roggio

To grow a business, work less (but better) • June 28, 2016 • David Sasson

Using Schema Markup for Local SEO • June 28, 2016 • Bill Hartzer

Will Brexit affect my U.K.-based ecommerce business? • June 28, 2016 • Richard Stubbings

Ecommerce brands vs. Amazon sellers • June 27, 2016 • Peter Keller

5 Strategies to Activate (High-producing) Affiliates • June 27, 2016 • Carolyn Kmet

29 Free Joomla Resources, Extensions, Templates • June 27, 2016 • Sig Ueland

6 Ecommerce Email Marketing Campaigns for Q3 2016 • June 26, 2016 • Armando Roggio

Partnering with Credit-card-processing Salespeople, Part 2: Setting Expectations • June 24, 2016 • Phil Hinke

How Backend Code Describes an Ecommerce Business • June 23, 2016 • Eric Davis

5 ways to alienate your customers • June 22, 2016 • Elizabeth Hollingsworth

Before Advertising, Make Sure Pages Will Convert • June 22, 2016 • Pamela Hazelton

Ecommerce in India: Marketplaces, Cash on Delivery Dominate • June 21, 2016 • Gagan Mehra

24 Winners from the 2016 Facebook Awards • June 20, 2016 • Sig Ueland

5 Reasons Why SEO Has a Bad Reputation • June 20, 2016 • Armando Roggio

Using Email to Acquire New Customers • June 19, 2016 • Carolyn Nye

For marketplace selling, know written and unwritten rules • June 18, 2016 • Richard Stubbings

Legal: How to Sell (or Buy) an Ecommerce Business • June 17, 2016 • John Di Giacomo

Ecommerce Product Releases: June 16, 2016 • June 16, 2016 • Sig Ueland

Will LinkedIn Change after Microsoft Purchase? • June 15, 2016 • Marcia Kaplan

Using Site Search to Grow B2B Revenue • June 15, 2016 • Lori McDonald

LinkedIn Advertising: Time for a Second Look? • June 15, 2016 • Michael Stancil

Taking the Unexpected Out of Cart Abandonment • June 13, 2016 • Armando Roggio

5 Content Marketing Ideas for July 2016 • June 13, 2016 • Armando Roggio

11 New Ecommerce Books for Summer 2016 • June 12, 2016 • Sig Ueland

Developing custom, manufactured products • June 10, 2016 • Eric Bandholz

Amazon Payments: Pros, Cons for Ecommerce Merchants • June 9, 2016 • Bruce Harpham

Focus on Existing Customers for Better Profitability • June 9, 2016 • Marcia Kaplan

Use Direct Mail to Attract New Ecommerce Customers • June 8, 2016 • Armando Roggio

Value Propositions Increase Interest and Sales • June 7, 2016 • Pamela Hazelton

A tale of overzealous security • June 5, 2016 • Richard Stubbings

Content Marketing: How to Write a How-to Article • June 3, 2016 • Armando Roggio

Google, for Mobile-first, Changes AdWords • June 2, 2016 • Robert Brady

Facebook Extends Lookalike Audiences with ‘Custom Combinations’ • June 1, 2016 • Michael Stancil

May 2016 Top 10: Our Most Popular Posts • June 1, 2016 • PEC Staff

How Link-building for SEO Fits with Content Marketing • May 30, 2016 • Armando Roggio

5 Basics to Make a Website Accessible • May 27, 2016 • Joseph C. Dolson

How Backend Web Applications Power Ecommerce Sites • May 26, 2016 • Eric Davis

Pinterest, in a Change, to Allow Affiliate Links • May 25, 2016 • Carolyn Kmet

Partnering with Credit-card-processing Salespeople, Part 1: Detailed Statements Key • May 25, 2016 • Phil Hinke

5 Content Marketing Ideas for June 2016 • May 24, 2016 • Armando Roggio

Product Hunt May Represent a New Way to Sell Online • May 23, 2016 • Armando Roggio

25 Free Web Design Elements, Spring 2016 • May 23, 2016 • Sig Ueland

5 Ways to Draw Shoppers In, and Keep Them • May 21, 2016 • Pamela Hazelton

How to Write Traffic-generating Meta Descriptions, for Ecommerce • May 20, 2016 • Armando Roggio

Creating Facebook Lookalike Audiences with Behavior Targeting • May 19, 2016 • Michael Stancil

Could Guided Selling Help Your Ecommerce Store? • May 18, 2016 • Armando Roggio

Avoiding Copyright Infringement in Product Photos • May 17, 2016 • John Di Giacomo

4 Ways to Increase Multi-unit Sales • May 16, 2016 • Stephen Bulger

Hacked off • May 15, 2016 • Richard Stubbings

7 Ecommerce Design Conventions for 2016 • May 15, 2016 • Armando Roggio

Email Marketing: Tips for Preheaders, Emojis • May 13, 2016 • Carolyn Nye

Ecommerce in Taiwan: Thriving Market, Huge Mobile • May 12, 2016 • Gagan Mehra

7 SaaS Subscription-billing Solutions, for 2016 • May 11, 2016 • Marcia Kaplan

To grow an ecommerce business, step away • May 11, 2016 • Eric Bandholz

Dollars per visitor more important than conversion rate • May 10, 2016 • David Sasson

Ecommerce Page Titles Key for Shoppers (and SEO) • May 10, 2016 • Armando Roggio

Should Ecommerce Merchants Claim Local Business Listings? • May 9, 2016 • Bill Hartzer

How to ‘Manufacture’ Product Descriptions, for Ecommerce • May 9, 2016 • Armando Roggio

Using Real-time Analytics to Boost Conversions • May 6, 2016 • Pamela Hazelton

How I measure ecommerce success • May 5, 2016 • Elizabeth Hollingsworth

Using the Olympics for Ecommerce Marketing • May 5, 2016 • Armando Roggio

11 Critical Features for B2B Ecommerce Sites • May 4, 2016 • Lori McDonald

Why FringeSport uses Shopify • May 3, 2016 • Peter Keller

Using (Big) Data to Boost PPC Advertising • May 3, 2016 • Robert Brady

12 Tools to Automate Twitter for Ecommerce Marketing • May 2, 2016 • Sig Ueland

App Development Trends Favor Custom Ecommerce Platforms • May 1, 2016 • Armando Roggio

Using Facebook to Target International Buyers • April 29, 2016 • Michael Stancil

April 2016 Top 10: Our Most Popular Posts • April 28, 2016 • PEC Staff

How to Measure Color Contrast, for Web Accessibility • April 28, 2016 • Joseph C. Dolson

5 Content Marketing Ideas for May 2016 • April 27, 2016 • Armando Roggio

3 Keys to a Mobile-ready Affiliate Program • April 26, 2016 • Carolyn Kmet

Make an Impressive Ecommerce Footer in Bootstrap • April 26, 2016 • Armando Roggio

Using Google Analytics to Value Soft Conversions • April 25, 2016 • Steve Hammer

SEO: 22 Tools, Tutorials for Bing • April 24, 2016 • Sig Ueland

Use a Blog to Build Loyalty, Increase Conversions • April 21, 2016 • Pamela Hazelton

9 Ecommerce Marketing Skills That Drive Success • April 20, 2016 • Armando Roggio

What JavaScript Means for Ecommerce Merchants • April 19, 2016 • Eric Davis

Content Marketing: How to Find Topics • April 19, 2016 • Armando Roggio

4 Email-marketing Tips to Drive (More) Sales • April 18, 2016 • Carolyn Nye

Electronically-signed Contracts Enforceable? • April 15, 2016 • John Di Giacomo

6 Principles for Small Business Automation • April 14, 2016 • Armando Roggio

6 Alternative Funding Resources for Ecommerce Businesses • April 13, 2016 • Marcia Kaplan

Are your passwords secure? • April 12, 2016 • Richard Stubbings

How to Test and Change Facebook Ads, to Drive Performance • April 12, 2016 • Michael Stancil

Create Responsive Ecommerce Product Pages with Bootstrap • April 11, 2016 • Armando Roggio

19 Free Website Design Tools • April 10, 2016 • Sig Ueland

Does your company have a soul? • April 9, 2016 • Eric Bandholz

Leveraging Bid Modifiers for PPC Success • April 8, 2016 • Robert Brady

How to Grow, Manage Customer Reviews • April 8, 2016 • Pamela Hazelton

Ecommerce in Australia: Cross-border Shopping Common • April 7, 2016 • Gagan Mehra

4 Things Add-to-cart Rates Tell an Ecommerce Business • April 6, 2016 • Armando Roggio

Credit-card-processing Negotiating Mistakes, Part 2: Understanding the Offer • April 5, 2016 • Phil Hinke

Lessons from a corner shop closing down • April 4, 2016 • Elizabeth Hollingsworth

14 Social Networks for Ecommerce Merchants in 2016 • April 4, 2016 • Sig Ueland

4 Reasons Ecommerce Marketing Campaigns Fail • April 3, 2016 • Armando Roggio

SEO: How to Combat Google’s Ad Increase • April 1, 2016 • Jill Kocher Brown

Build Fixed, Responsive Navigation with Bootstrap • March 31, 2016 • Armando Roggio

Using Keyboard-only Navigation, for Web Accessibility • March 30, 2016 • Joseph C. Dolson

Affiliate Marketing: Learning from F.T.C.’s Paid Placement Disclosures • March 29, 2016 • Carolyn Kmet

Google Analytics: 3 Ways to Use Transaction Data to Grow Revenue • March 29, 2016 • Steve Hammer

5 Content Marketing Ideas for April 2016 • March 28, 2016 • Armando Roggio

SEO: How Search Engines Work • March 27, 2016 • Jill Kocher Brown

5 Ways to Improve Mobile Commerce in 2016 • March 24, 2016 • Armando Roggio

7 Mistakes That Will Kill Your B2B Ecommerce Launch • March 23, 2016 • Lori McDonald

4 Simple Product Page Layouts That Work • March 22, 2016 • Pamela Hazelton

Sales Tax: How to Collect, Process for Your Online Store • March 21, 2016 • Armando Roggio

11 New Ecommerce Books for Spring 2016 • March 20, 2016 • Sig Ueland

What CSS Means for Ecommerce Merchants • March 18, 2016 • Eric Davis

Content Marketing: The Hard Working Listicle • March 17, 2016 • Armando Roggio

The evolution of FringeSport’s KPIs • March 16, 2016 • Peter Keller

Pros, Cons of Email Preference Centers • March 15, 2016 • Carolyn Nye

Search-marketing Insights from Connect Search Engine Watch Conference • March 15, 2016 • Richard Sexton

6 Ecommerce Email Marketing Campaigns for Q2 2016 • March 14, 2016 • Armando Roggio

SEO: Getting More vs. Losing Ground • March 11, 2016 • Jill Kocher Brown

How to select a new ecommerce platform • March 10, 2016 • Kenny Kane

How to Run a Proper Online Contest • March 10, 2016 • Armando Roggio

Pop-ups bad for the web, bad for business • March 9, 2016 • Eric Bandholz

Ecommerce in South Korea: Aggressive Discounting, Rewards • March 9, 2016 • Gagan Mehra

A tale of two suppliers • March 9, 2016 • Richard Stubbings

3 Ways to Sell Products That Don’t Sell • March 8, 2016 • Pamela Hazelton

Developing a Content-marketing Editorial Calendar for Ecommerce • March 7, 2016 • Armando Roggio

26 Free SEO Tools for Merchants • March 6, 2016 • Sig Ueland

SEO: Content Optimization Checklist • March 4, 2016 • Jill Kocher Brown

Facebook ‘Lead Ads’ Good for Competitive Markets • March 3, 2016 • Michael Stancil

Using Pinterest Ads to Drive Ecommerce Sales, Reach Mobile Consumers • March 2, 2016 • Robert Brady

5 Ecommerce Inventory Spring-cleaning Tips • March 2, 2016 • Armando Roggio

Study: 3 Factors in Affiliate Marketing Will Drive Growth • March 1, 2016 • Carolyn Kmet

12 Brands that Use Instagram to Show Products, Share Culture • February 29, 2016 • Sig Ueland

How to Make Videos Accessible for Blind, Disabled Users • February 28, 2016 • Joseph C. Dolson

SEO: AMP for Ecommerce • February 26, 2016 • Jill Kocher Brown

February 2016: Most Popular Articles • February 26, 2016 • Web Marketing Today

What HTML5 Means for Ecommerce Merchants • February 25, 2016 • Eric Davis

Image Recognition APIs May Help Ecommerce • February 25, 2016 • Armando Roggio

Discover Twitter Analytics • February 25, 2016 • Kristine Wirth

Entrepreneur, founder, C.E.O.? • February 24, 2016 • Peter Keller

Instagram Ads: Low CPAs for Right Audience • February 24, 2016 • Michael Stancil

Best Way to Grow Your Email List: Ask Politely • February 24, 2016 • Charles Gaiennie

For PPC ads, filter by demographic data • February 23, 2016 • David Sasson

Ecommerce in Japan: Marketplaces Dominate • February 23, 2016 • Gagan Mehra

5 Content Marketing Ideas for March 2016 • February 23, 2016 • Armando Roggio

7 Mistakes to Avoid When Designing Website Forms • February 23, 2016 • Daniel Kedinger

20 SEO Feeds to Follow on Twitter • February 22, 2016 • Sig Ueland

10 Local Business Customer Rating and Review Platforms • February 22, 2016 • Paul Chaney

6 Tips to Improve Product Descriptions • February 22, 2016 • Pamela Hazelton

For SEO Time Travel, Use Wayback Machine • February 21, 2016 • Jill Kocher Brown

Blogs: Starting Point for Effective Communication • February 19, 2016 • Bill Hartzer

Could a new slogan increase sales? • February 19, 2016 • Elizabeth Hollingsworth

Monitor Accessibility Errors on Your Ecommerce Site with Scrapy, WAVE • February 19, 2016 • Armando Roggio

Using Product Feeds for B2B Ecommerce • February 18, 2016 • Lori McDonald

12 Search Terms Local Business Owners Should Know • February 18, 2016 • Kathleen Fealy

3 Email Marketing Metrics for Mobile, Multi-device Consumers • February 17, 2016 • Carolyn Nye

For Ecommerce Analytics, Start with a Strategy • February 17, 2016 • Steve Hammer

Understanding Facebook Page Insights: Part 2 • February 17, 2016 • Rodney Hess

Why change ecommerce platforms? • February 16, 2016 • Kenny Kane

2016 Ecommerce Marketing Checklist • February 16, 2016 • Armando Roggio

5 Email Marketing Best Practices, for 2016 • February 16, 2016 • Phil Frost

3 Email-marketing Fundamentals, for Success • February 15, 2016 • Armando Roggio

Credit-card-processing Negotiating Mistakes, Part 1: Terminology, Exits • February 15, 2016 • Phil Hinke

Conversion Rate Optimization: Scent Trail or Primrose Path? • February 15, 2016 • Paul Chaney

SEO: Continuous Improvement vs. 1-time Campaigns • February 12, 2016 • Jill Kocher Brown

Understanding Google Local Search, with Mike Blumenthal • February 12, 2016 • Web Marketing Today

4 Affordable Brand Monitoring Tools for Local Businesses • February 11, 2016 • Kristine Wirth

How to Attract B2B Buyers to Ecommerce • February 11, 2016 • Marcia Kaplan

What’s the future for smaller ecommerce retailers? • February 10, 2016 • Richard Stubbings

Email: Main Street Marketing Tool of Choice • February 10, 2016 • Charles Gaiennie

Beardbrand’s photography process • February 9, 2016 • Eric Bandholz

7 Tips for Being a Better Writer, for Content Marketing • February 9, 2016 • Armando Roggio

How to Build a Small Business Website Using Squarespace • February 9, 2016 • Daniel Kedinger

How to Set Retail Discounts, for Ecommerce • February 8, 2016 • Armando Roggio

6 Local Business Online Marketing Essentials • February 8, 2016 • Paul Chaney

15 Top Retailers and Products on Pinterest • February 8, 2016 • Sig Ueland

7 Ways to Add a Personal Touch to Your Ecommerce Site • February 7, 2016 • Pamela Hazelton

SEO: Using Keyword Research to Better Your Business • February 5, 2016 • Jill Kocher Brown

10 Great Local Marketing Ideas for February 2016 • February 5, 2016 • Web Marketing Today

Understanding Google Analytics Attribution Models • February 4, 2016 • Sharon Mostyn

Common Web Accessibility Problems on Leading Ecommerce Sites • February 4, 2016 • Armando Roggio

Using Facebook’s New Dynamic Product Ads • February 3, 2016 • Robert Brady

3 Facebook Ad Segments That Increase ROI • February 3, 2016 • Michael Stancil

14 Unconventional Valentine’s Day Promotions, to Inspire • February 3, 2016 • Kathleen Fealy

8 Low-cost IoT Vendors for Retailers • February 2, 2016 • Gagan Mehra

Benefits vs. Features: Understand the Difference, Boost Sales • February 2, 2016 • Phil Frost

Will Ads on Instagram Reduce Organic Reach? • February 1, 2016 • Samantha Collier

Crawl Your Ecommerce Site with Python, Scrapy • February 1, 2016 • Armando Roggio

For SEO Success, Build into Core of Company • January 29, 2016 • Jill Kocher Brown

January 2016: Most Popular Articles • January 29, 2016 • Web Marketing Today

4 Content Ideas to Improve Local SEO • January 28, 2016 • Bill Hartzer

Unfair taxes squeezing my U.K.-based business • January 27, 2016 • Richard Stubbings

Understanding Facebook Page Insights: Part 1 • January 27, 2016 • Rodney Hess

6 Content Marketing Tactics for Ecommerce Merchants • January 27, 2016 • Armando Roggio

‘Co-opetition’ Comes to Affiliate Marketing • January 26, 2016 • Carolyn Kmet

5 Signs of Conversion Leaks on Ecommerce Sites • January 26, 2016 • Gagan Mehra

15 Questions to Ask a Web Designer • January 26, 2016 • Daniel Kedinger

Lessons from changing ecommerce platforms • January 25, 2016 • David Sasson

5 Content Marketing Ideas for February 2016 • January 25, 2016 • Armando Roggio

Local Marketing: Position Yourself as a Community Expert • January 25, 2016 • Paul Chaney

SEO: 9 Reasons to Crawl Your Ecommerce Site • January 22, 2016 • Jill Kocher Brown

7 Website Elements that Kill Ecommerce Conversions • January 21, 2016 • Pamela Hazelton

Omnichannel selling: Bigcommerce, Amazon, Facebook • January 21, 2016 • Kenny Kane

Why and How to Use Instagram for Advertising • January 21, 2016 • Kristine Wirth

Choosing a B2B Ecommerce Platform: Weighing the Risks • January 21, 2016 • Lori McDonald

A Data Strategy for Google Analytics, for Ecommerce • January 20, 2016 • Abhi Jadhav

6 Online Appointment Scheduling Tools, for Service Businesses • January 20, 2016 • Kathleen Fealy

The 3 Most Important Social Commerce Functions Explained • January 20, 2016 • Richard Sexton

Facebook: Save Money with New Audience Overlap Ad Tool • January 19, 2016 • Michael Stancil

3 Great Retailer Blogs Content Marketers Should Read • January 19, 2016 • Armando Roggio

4 Ways to Invest in Email Marketing, for 2016 • January 18, 2016 • Carolyn Nye

Using Social Networks for Long-form Content: Pros, Cons • January 18, 2016 • Paul Chaney

Supplier Representatives Can Help Online Retailers Grow • January 17, 2016 • Armando Roggio

404 Error Pages Serve 2 Purposes: SEO and User Satisfaction • January 15, 2016 • Jill Kocher Brown

6 Web Design Trends for 2016 • January 14, 2016 • Daniel Kedinger

6 Benefits of Using Predictive Marketing Tools, for Ecommerce • January 13, 2016 • Marcia Kaplan

Small Retailers Better Able to Adopt Unified Commerce • January 13, 2016 • Armando Roggio

4 Local SEO Predictions for 2016 • January 13, 2016 • Bill Hartzer

Technology stack for Beardbrand • January 12, 2016 • Eric Bandholz

Ecommerce Pay-per-click Ad Trends for 2016 • January 12, 2016 • Robert Brady

‘Native’ Advertising Subject to New F.T.C. Regulations • January 11, 2016 • Elizabeth Lewis

25 Ways to Use Twitter for Marketing • January 11, 2016 • Paul Chaney

19 Free Email-marketing Tools, to Improve Results • January 10, 2016 • Sig Ueland

6 Free Android Apps for SEO • January 8, 2016 • Jill Kocher Brown

6 Ecommerce Email Marketing Campaigns for Q1 2016 • January 8, 2016 • Armando Roggio

7 Social Media Marketing Trends for 2016 • January 8, 2016 • Kristine Wirth

10 Surprising Mistakes on Large Ecommerce Sites • January 7, 2016 • Gagan Mehra

Google Analytics: How to Create Dashboard Overviews • January 7, 2016 • Sharon Mostyn

6 Things to Look for in a Web Developer’s Portfolio • January 6, 2016 • Armando Roggio

Reducing ‘Waste’ in Ecommerce Fulfillment • January 6, 2016 • Michael Manzione

2016 Online Marketing Checkup: 10 Tasks, Tools, Guides • January 6, 2016 • Kathleen Fealy

9 Musts for a Competitive Edge in 2016, for Ecommerce • January 5, 2016 • Pamela Hazelton

Should Online Retailers Offer Senior and Military Discounts? • January 5, 2016 • Armando Roggio

Google Maps: A ‘Social Network’ in Disguise • January 4, 2016 • Paul Chaney

Tips, Tricks to Optimize a YouTube Channel • January 4, 2016 • Samantha Collier

The perils of pre-orders • January 3, 2016 • Richard Stubbings

You lose money under-promising and over-delivering • January 2, 2016 • Elizabeth Hollingsworth