Cross-border Selling
International ecommerce opens up new markets, audiences, and revenue. Our library of cross-border selling articles includes tools and platforms, shipping tactics, localization needs (language, currency, payments), country and region analysis, import-export considerations, and more.
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Cross-border Selling
10 Tips for Successful Cross-border Ecommerce
January 25, 2019 • Gagan Mehra
Cross-border ecommerce sales have grown dramatically in recent years. The industry is collectively learning dos and don'ts for penetrating international markets. In this post, I'll offer 10 tips to expand your ecommerce business into new countries and regions.
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Cross-border Selling
Alibaba’s 2018 Singles Day: Record Sales, Slower Growth
November 14, 2018 • Marcia Kaplan
Alibaba's tenth Singles Day event this past Sunday again set a 24-hour sales record. Those results represent an increase of about 27 percent over last year, smaller than the 39 percent year-over-year increase achieved in 2017.
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Cross-border Selling
Luxury Ecommerce Merchant Farfetch Goes Public
October 14, 2018 • Marcia Kaplan
In one of the largest consumer-facing IPOs of the year, Farfetch, an online luxury-fashion marketplace, listed on the New York Stock Exchange on September 21. Initially priced at $20 per share, the stock — FTCH — opened at $27 per share, rose to $30 and closed at $28.20, 41 percent above the target opening price.
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Cross-border Selling
3 Tips for Selling Products Online in India
August 12, 2018 • Manish Dudharejia
Ecommerce is developing rapidly in India. The increasing penetration of smartphones and mobile data, along with the rise in digital literacy, has led to an influx of investment in ecommerce startups. For merchants interested in entering the Indian ecommerce market, here are three tips.
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Cross-border Selling
How the Trade War Affects Ecommerce and the U.S. Economy
July 25, 2018 • Marcia Kaplan
On July 6 the United States placed tariffs on trading partners around the world. The European Union, Canada, China, and Mexico have all implemented retaliatory tariffs on American goods. These tariffs concentrate on agricultural and food and beverage products. The effect on U.S. ecommerce merchants varies.
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Cross-border Selling
DHL Executive on International Selling, Logistics
July 25, 2018 • Kerry Murdock
Selling across international borders can provide helpful revenue to merchants. But the complexity of laws, transit times, and delivery cost can be daunting. Dr. Eugene Laney is an authority on ...
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Cross-border Selling
Cash on Delivery Dominates Indian Ecommerce
July 13, 2018 • Manish Dudharejia
Ecommerce in India remains heavily dependent on the cash-on-delivery mode of payment — more than 50 percent of transactions. In this post, I'll address why Indian shoppers continue this traditional payment route.
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Cross-border Selling
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Merchant Voice
How to sell alcohol online in Russia (or not)
June 27, 2018 • Maksim Komonov
The most popular niche for online Russian buyers is apparel and footwear. That is according to East-West Digital News, which covers technology and innovation in Central and Eastern Europe. But ...
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Cross-border Selling
Chinese Consumers Are Eager to Buy Foreign Goods
June 20, 2018 • Marcia Kaplan
China is the world’s largest ecommerce market. What is unique about Chinese cross-border ecommerce is that large amounts of transactions flow both ways. Chinese consumers are heavy buyers of foreign ...
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Cross-border Selling
Africa: An Emerging Ecommerce Market with Many Challenges
June 13, 2018 • Marcia Kaplan
Africa has been a laggard in ecommerce for many reasons, including lack of internet access, poverty, a high rate of illiteracy, and logistical inefficiencies. Most of these problems persist but ...
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Cross-border Selling
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Merchant Voice
Yandex.Market, in new joint venture, seeks non-Russian sellers
March 27, 2018 • Maksim Komonov
A leading Russian bank and the largest online Russian marketplace have announced a joint venture that will likely improve cross-border ecommerce. Sberbank is the largest and most trusted saving bank in ...
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Cross-border Selling
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Merchant Voice
4 payment aggregators to use in Russia
February 18, 2018 • Maksim Komonov
In this post, I'll list four major payments aggregators in Russia. There are many more, but these four are trusted by Russian consumers and businesses, as well as international companies. When choosing a payment aggregator, consider these key points.
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Cross-border Selling
Ecommerce in Nordic Region: Affluent Market, Appetite for Foreign Goods
January 28, 2018 • Marcia Kaplan
Scandinavia is an affluent market with an appetite for foreign goods. The Nordic region — Scandinavia — encompasses Denmark, Finland, Norway, and Sweden. Individually, each country may not seem to be an attractive cross-border opportunity for merchants. Combined, the population is just 26 million. However, Nordic ecommerce is primarily driven by foreign merchants that give consumers access to goods that they are otherwise unable to find in local physical stores.
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Cross-border Selling
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Merchant Voice
5 Russian fulfillment companies for cross-border ecommerce
January 5, 2018 • Maksim Komonov
In this article, I will profile five Russian companies that provide fulfillment services to foreign manufacturers and retailers, including customs clearance, returns, and marketing support. The market in Russia, according to the WBR Report, is number nine in the list of top expansion markets by U.S. brands. But small and midsized ecommerce merchants can expand into Russia, too, provided they master the local fulfillment and delivery challenges.
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Cross-border Selling
Does U.S. Postal Service Subsidize China-based Merchants?
December 12, 2017 • Kerry Murdock
Cross-border ecommerce is booming, as is cross-border shipping. But the postage rates among countries for that shipping greatly vary. Merchants in certain countries, such as China, can ship very cheaply ...
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Cross-border Selling
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Merchant Voice
Made in Russia: 8 brands for cross-border consumers
December 6, 2017 • Maksim Komonov
Exports from Russia consist mostly of natural resources — oil, gas, wood, gems, uranium. Russian consumer goods such as apparel, jewelry, and electronics do not have strong positions on the ...
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Cross-border Selling
Sales on China’s 2017 Singles’ Day Dwarf U.S. Black Friday, Cyber Monday
November 19, 2017 • Marcia Kaplan
Alibaba again claimed the highest grossing ecommerce sales day ever on Singles’ Day, eclipsing last year’s record-breaking 24-hour period by 39 percent. The Chinese ecommerce behemoth reported that its 2017
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Cross-border Selling
Aramex Expands Ecommerce Logistics beyond Middle East
November 9, 2017 • Marcia Kaplan
Aramex is a United Arab Emirates-based shipping and logistics firm launched in 1982. It has found success in serving geographic markets that other providers ignore. While Aramex’s reach has been ...
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Cross-border Selling
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Merchant Voice
How to start selling in Russia
October 16, 2017 • Maksim Komonov
In 2016, ecommerce revenue in Russia grew 21 percent compared to 2015, to $16 billion. This is according to the Russian Association of Internet Trade Companies. The Association expects Russian ...
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Cross-border Selling
Ecommerce in the Middle East: Small but Promising Market
August 24, 2017 • Marcia Kaplan
The Middle East, long a laggard when it comes to online shopping, caught the attention of the industry earlier this year when Amazon purchased Souq, a local online marketplace. New ...
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Cross-border Selling
The Explosive Growth of Cross-border Ecommerce
July 12, 2017 • Marcia Kaplan
While domestic online sales in the United States and the European Union will continue to increase — taking sales away from brick-and-mortar stores — growth rates will flatten out over ...
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Cross-border Selling
Navigating International Payment Methods, for Ecommerce
May 23, 2017 • Patricia Carlin
Many ecommerce retailers desire to expand internationally. Understanding the preferred payment methods in other countries is a key component. In this post, I’ll explore some of the issues involved with accepting ...
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Cross-border Selling
China’s 2016 Singles Day Establishes New Sales Record
November 16, 2016 • Marcia Kaplan
Ignoring concerns about their country’s slowing economy, Chinese shoppers spent a record amount of money in the 24-hour period on Nov. 11 known as Singles Day. Written numerically, 11.11 represents “bare ...
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Cross-border Selling
Ecommerce in Israel: Cross Border Shopping Dominates
August 10, 2016 • Marcia Kaplan
With a population of 8.2 million, Israel may not seem like a particularly lucrative ecommerce market. However because of unique domestic circumstances, Israel is an excellent candidate for cross border ...
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Cross-border Selling
Ecommerce in India: Marketplaces, Cash on Delivery Dominate
June 21, 2016 • Gagan Mehra
India is the second most populated country in the world with a large, educated workforce. It is a robust market for selling online. Ecommerce started in India in the late ...
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Cross-border Selling
Ecommerce in Taiwan: Thriving Market, Huge Mobile
May 12, 2016 • Gagan Mehra
Taiwan might be a small island but it is big on ecommerce. Taiwan is among the world leaders in terms of ecommerce penetration — the percentage of residents that have ...
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Cross-border Selling
Ecommerce in Australia: Cross-border Shopping Common
April 7, 2016 • Gagan Mehra
According to National Australia Bank, online retail spending in Australia increased by 10 percent, to $17.6 billion, in 2015. This compares to roughly $562 billion for China, the country with ...
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Cross-border Selling
Ecommerce in South Korea: Aggressive Discounting, Rewards
March 9, 2016 • Gagan Mehra
South Korea is the seventh largest retail ecommerce market in the world and the third largest in Asia Pacific, after China and Japan. It boasts the fastest Internet speeds in ...
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Cross-border Selling
Ecommerce in Japan: Marketplaces Dominate
February 23, 2016 • Gagan Mehra
Amazon is no longer the world’s largest ecommerce site in terms of number of visitors. That position now belongs to Taobao, the online marketplace, from China. Ecommerce is growing quickly ...
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Cross-border Selling
November Holiday Ecommerce Sales Go International
December 10, 2015 • Marcia Kaplan
The final tally for the November holidays is in. Adobe Digital reported that Thanksgiving Day through Cyber Monday online spending at American ecommerce sites reached $11 billion, a 15 percent ...